As the saying goes, ‘Content is King’, content marketing has long been an incredibly useful marketing strategy, thanks to its practicality and applications that allow almost any business to reap the benefits of online space. Needless to say, the concept has worked effectively for decades and continues to work in this modern age of digitalization. As a result, several companies in almost every industry vertical are adopting content marketing as their primary marketing strategy and creating innovative solutions. Over the years, meanwhile, a wave of content marketing companies has emerged, providing innovative content solutions to all kinds of businesses around the world.
Global Content Marketing Market Analysis
There are a number of content marketing agencies and organizations available today that can be positioned based on the customer population and most importantly the budget to deliver valuable content to consumers. In the current market scenario analyzed by TechNavio market analysts, most businesses are using blogging as the primary content marketing platform and it is expected to be the most preferred platform in the next five years. According to this market research report, the content marketing market will grow at a CAGR of over 16% to reach revenue close to $ 413 billion by 2021.
6 Best Content Marketing Companies
Hubspots are less likely to be talked about when it comes to content marketing and CRM. Indeed, all-in-one marketing software platforms, including search engine optimization (SEO) tools, blogging applications, website content management, email marketing, marketing automation, and social products and solutions, are at the forefront of marketing innovation. Media marketing tools and analysis. Founded by Brian Halligan and Dharmesh Shah, HubSpot’s blog posts get over a million page views a month today, and each post is optimized for conversion. Hubspot has recently acquired two companies, including software developer KMV and Motion AI, which makes ‘train’ chatbots to overcome data issues, making it one of the world’s top content marketing companies.
The company claims that ‘Built by Marketers, for Marketers, Marketo offers an all-inclusive marketing automation software solution that is easy to use and extremely powerful, supporting both small companies and global enterprises. Marketo has become one of the world’s leading content marketing companies and marketing automation providers, helping thousands of enterprises around the world transform marketing from a cost center to comprehensive marketing, expert guidance, and most importantly proven technology. In April 2018, the company acquired Bejibal, the developer of an integrated marketing analysis platform, to create sophisticated analytics and engagement platforms.
Scripted are a leading content marketing company and crowdsourcing platform that provides original written content including the white paper, blog posts, social media posts, and much more. It provides web-based screenwriting software services for businesses of all sizes, including sports and fitness, marketing, business, entertainment, software and technology, food and beverage, lifestyle and travel, healthcare and life sciences, and more, and across all industries verticals. The company has so far hired more than 6,000 authors with over 297 million words written and over 100,000 content delivered to over 46,000 subscribers. The company is leading the way in content creation, crowdsourcing, e-commerce, and freelance.
Serving hundreds of customers in more than 70 countries through seven global offices, NewsCred has become the world’s leading enterprise content marketing platform with powerful technology, diverse content offers, and unmatched expertise. Newscred allows top global brands like Dell, Spotify, Diageo, Pepsi, Fidelity, Virgin Media, HPE, Barclays, Pfizer, and many more to create sophisticated content experiences with speed, simplicity, and global scale. With content from more than 5,000 publishers’ licensed content and original content from its extensive journalistic network, NewsCred’s content marketing helps cloud software brands gain access to the largest content market in one place.
Influence and Co
For more than seven years, Influence & Co. has been one of the leading content marketing companies providing byline guest posts in many online publications, including big names like Harvard Business Review, Forbes, CEO.com, Microsoft, Dell, AIG, and Fast Company. , With specialized sites like Startups.co, MarketingProfs, and 800 other companies. The company works with more than 180 clients, ranging from Fortune 500 companies to VC-supported startups. Influence & Co. Has developed steadily over the years and expanded its offerings to include broader content marketing strategies.
Founded in 2010 by Joe Coleman, Shane Snow, and Dave Goldberg, Contently chooses the world’s most valuable brands for its content marketing activities. Content helps businesses create result-driven content by providing proven creative talent-journalists, smart integrated technology, content marketing skills, and an integrated marketing strategy. The content solution is used by various industries including retail, travel and hospitality, energy and manufacturing, insurance, information technology, finance, healthcare, B2B, B2C, and media companies. The company works with a number of popular ventures, including Bear, Dell Technologies, Walmart, Marriott, JPMorgan Chase, and American Express.